In a marketing context, which term does not belong with the other three?

In a marketing context, the term that stands out as different is accessibility. Quality, price, and features are all attributes that directly relate to the product itself and how it is perceived in the marketplace. These factors are often considered when evaluating the value proposition of a product and determining its competitive advantages.

Quality refers to the standard of the product as it relates to its ability to meet customer expectations and fulfill its intended purpose. Price is the amount of money that customers must pay to acquire the product, reflecting both its perceived value and market demand. Features encompass the various characteristics or functionalities of the product that distinguish it from others.

On the other hand, accessibility pertains more to the availability of the product to consumers, including aspects such as distribution channels, ease of access, and the physical or online reach of the product. While accessibility is indeed important in marketing, it does not directly describe the product itself in the same way that quality, price, and features do. Thus, it is the term that does not fit with the others in this specific marketing context.