Which element is NOT part of pricing analysis?

In pricing analysis, the focus is primarily on understanding the various factors that can affect the price of a product or service. Market potential, competitive structure, and cost analysis are all integral components of this process.

Market potential involves evaluating the demand for a product or service in a target market, which helps determine the price based on what customers are willing to pay. Cost analysis is crucial as it examines the costs incurred in producing and delivering the product, ensuring that pricing covers costs while remaining competitive.

Competitive structure looks into the pricing strategies and market position of competitors, which informs how to price offerings strategically to ensure competitiveness and profitability.

On the other hand, enterprise modeling, which may involve the broader operational and strategic planning of an organization, does not directly contribute to the specific considerations of setting prices. Instead, it encompasses various aspects of an organization’s business model rather than focusing solely on pricing strategies. Thus, this element does not directly form a part of pricing analysis in the same way that the other components do.